"The arena is the new boardroom“

Translated with www.DeepL.com

fröscher gmbH & Co.KG from Steinheim an der Murr presents "arena" at the new.New Festival 2018 from 8 to 10 October in Stuttgart - the latest innovative approach for contemporary working, conferencing and discussion.Conferring in the traditional sense is dead. Long sitting at inflexible conference systems is a thing of the past. 

Modern working consists to the largest part of communication, from the alignment of team members, from a common developing of ideas in an agile and activity-promoting surrounding field. But arena offers the correct answer: all participants sit in the first row, all can take part immediately, no barriers obstruct an active developing of ideas. The "arena" becomes the "free space for innovation

In Hall 2 you will find the "fröscher arena" titled "Future work LIVE Lounge".

Further ideas and products such as speeddating and workshop Aereas, electronic flipcharts and video conference steles can be found in Hall 1 in the fröscher lounge.
In its almost 100 years of company history, fröscher has always reacted with its products to current trends at an early stage. In recent years, the demands on room concepts in particular have changed fundamentally: fast and unproblematic adaptation to constantly changing team sizes and working methods, fully networked, collaborative working across national borders and completely digitalised communication require completely new approaches to furniture, room concepts and media integration.

Managing Director Thomas Fröscher: "The new.New Festival offers a great opportunity to bring start-ups together with established companies and at the same time to get to know new trends and innovations. We are proud to be represented at such an exciting event and to present ourselves to a broad audience. Of course, we also receive important input for our own work, so that we can make our offer for our customers even better and more innovative."

About the new.New Festival

The new.New Festival, hosted by the Innovation Hub CODE_n, is the largest international innovation event. It will take place from 8 to 10 October in the Hanns-Martin-Schleyer-Halle in Stuttgart. The main topics will be artificial intelligence and its social consequences, digital change and new technologies. The aim is also to bring start-ups together with established companies. The event provides the framework for discussion rounds, company stands as well as start-up and technology presentations. The special guest is the humanoid robot "Sophia", known for its particularly human appearance and behaviour. The three-day event also includes an innovation competition for start-ups; live music by various artists and meditation sessions for visitors round off the programme.